Today, I’m sitting down with someone who’s transforming the coaching world – Chris Williams, founder of Group Coach Nation. If you’ve ever dreamed of scaling your coaching business without burning out, or wondered how to create programs that truly change lives, this episode is your roadmap.
Chris isn’t just another coach – he’s an ultra marathoner, an ice climber, and a shark diver who’s cracked the code on building scalable coaching programs. We’ll dive deep into how coaches can move from one-on-one sessions to powerful group experiences that multiply their impact and income.
We’ll explore his brand new book, “The Business Coaches Guide to Group Coaching”, discuss the secrets of creating transformative group experiences, and uncover why fewer leads can actually mean higher conversions. Whether you’re a coach, consultant, or entrepreneur looking to level up, this conversation will give you the strategies and inspiration to break through your current limitations.
Get ready for an epic journey into the world of group coaching with Chris Williams. Let’s dive in!Where to reach Our Guest
Websites https://groupcoachnation.com Social Profiles Group Coach Nation Facebook Group: https://www.facebook.com/groups/groupcoachnation Chris’s Facebook Page: https://www.facebook.com/chris.williamshq/ Chris’s Instagram Page: https://www.instagram.com/chriswilliamshq/ Chris’s LinkedIn Page: https://www.linkedin.com/in/chriswilliamshq/ Chris’s YouTube Channel: https://www.youtube.com/@GroupCoachNation Group Coach Nation Podcast: https://feeds.buzzsprout.com/1871496.rss3 Hacks to take away
- The Power of Group Coaching: Group coaching is 5.3 times more likely to help people take action and change compared to one-on-one coaching. By putting clients in a group setting, coaches can actually provide a greater service and help clients achieve results faster.
- Scaling Requires Different Systems: To scale from $10,000 to $100,000 requires completely different systems and structures, not just working harder. The key is identifying the 1% of solutions that will actually help you achieve your 10x goals, rather than trying everything that comes your way.
- Freedom is a Choice of Mindset: True freedom isn’t about external circumstances, but about the choices we make internally. Even in challenging situations, individuals like Nelson Mandela and Gandhi demonstrated that freedom is a daily choice of perspective and action, not dependent on physical constraints.

Junaid Ahmed is a multi-passionate creator, storyteller, and home studio architect who believes your voice can change your world. As the host of Hacks and Hobbies, he dives deep into the journeys of people turning passion into purpose — from garage inventors to global entrepreneurs.
The podcast began as a simple idea: record honest conversations about side projects, creativity, and the hustle behind the scenes. Years later, it’s become a movement — showcasing the real, raw, and inspiring stories of everyday innovators.
Whether he’s building pro-level studios or geeking out over podcast gear, Junaid’s mission is clear: help people show up with confidence, clarity, and character.
🎧 New episodes weekdays. New perspectives in every story.
