Welcome to another episode of Hacks and Hobbies! Today, we’re joined by James Hipkin, a marketing veteran with over 40 years of experience helping businesses connect meaningfully with their customers.
From leading global initiatives for brands like Apple, Visa, and Toyota, to empowering small and medium-sized businesses with AI-driven marketing tools and website solutions, James brings a wealth of knowledge to the table. In this episode, you’ll hear how James transitioned from the world of rock and roll to ROI, the lessons he learned working with some of the world’s biggest brands, and how those principles can help your business thrive. We’ll dive into the importance of owning your digital assets, building customer loyalty, and crafting the right message for the right audience at the right time.
Whether you’re a startup or an established business, get ready for actionable insights and inspiring stories that will help you master digital marketing. Let’s get started!Where to reach Our Guest
Facebook: https://www.facebook.com/inn8ly Instagram: https://www.instagram.com/inn8ly/ Twitter: Inn8ly – https://twitter.com/inn8ly Inn8ly: https://inn8ly.com/ James: https://twitter.com/jhipkin Linkedin: Inn8ly – https://www.linkedin.com/company/inn8ly/ James – https://www.linkedin.com/in/jameshipkin/3 Hacks to take away
- Leverage Big Brand Strategies for Small Businesses: Principles like “the right message to the right person at the right time” and understanding your best customers can be applied to businesses of any size to drive real results.
- Own Your Digital Assets: Relying solely on social media or third-party platforms is risky—owning your website and email list ensures you maintain control over your customer relationships and business continuity.
- Focus on Solving Real Problems and Building Loyalty: Small business owners should deeply understand their customers’ true needs, provide solutions that address those needs, and prioritize building long-term loyalty for sustainable growth.
Connect with our Host Junaid
Want to be a guest on Hacks and Hobbies – Passion to Profit Stories?
Send Junaid Ahmed a message on PodMatch, here: https://www.podmatch.com/member/hacksandhobbies
📖 Check out Junaid’s book on Home Studio: https://homestudiobook.com
🔗 Find me on LinkedIn: https://linkedin.com/in/superjunaid

Junaid Ahmed is a multi-passionate creator, storyteller, and home studio architect who believes your voice can change your world. As the host of Hacks and Hobbies, he dives deep into the journeys of people turning passion into purpose — from garage inventors to global entrepreneurs.
The podcast began as a simple idea: record honest conversations about side projects, creativity, and the hustle behind the scenes. Years later, it’s become a movement — showcasing the real, raw, and inspiring stories of everyday innovators.
Whether he’s building pro-level studios or geeking out over podcast gear, Junaid’s mission is clear: help people show up with confidence, clarity, and character.
🎧 New episodes weekdays. New perspectives in every story.

