What if the secret to building a thriving business isn’t about being everywhere, but about showing up where it matters most?
In this episode, Junaid Ahmed sits down with Michelle Thames—brand strategist, podcast host, and digital ecosystem architect—to uncover the real blueprint for standing out, attracting clients, and turning your passions into profit.
Michelle’s journey is a masterclass in reinvention and resilience. She reveals why visibility is more than just posting online, how to craft a customer journey that converts, and the mindset shifts every entrepreneur needs to succeed. Whether you’re just starting or ready to scale, this conversation will challenge what you think you know about branding, marketing, and making your mark.
What You’ll Learn:
- Visibility starts with knowing your audience—down to their deepest motivations.
- Focus on platforms where your ideal clients actually spend time, not everywhere at once.
- Build a customer journey: nurture leads, create trust, and guide them to conversion.
- Monetize your expertise through digital products, audio courses, coaching, and more.
- Messaging and follow-up are the secret weapons for turning followers into paying clients.
Timestamps:
- 00:00 – Michelle’s Reinvention: Why It’s Never Too Late to Start Over
- 00:39 – The Visibility Blueprint: Where to Show Up and Why
- 02:44 – The Biggest Mistake Entrepreneurs Make (and How to Fix It)
- 06:55 – Monetizing Multiple Passions: From Digital Products to Paid Speaking
- 10:12 – The #1 Fix for Struggling to Convert Your Audience
- 12:59 – Three Practical Steps to Boost Visibility and Revenue Today
- 14:48 – Michelle’s Dream Business Beyond Marketing (and Her Love for Matcha)
Guest Links:
- Website: https://thingsmediasolutions.com
- Website: https://michellethames.com (coming soon)
- Instagram: https://instagram.com/michelleLthames
- LinkedIn: https://linkedin.com/in/michellethames
- Facebook: https://facebook.com/michellethames
- YouTube: https://youtube.com/@michellethames
This episode is your invitation to rethink visibility, embrace your expertise, and start building a brand that truly stands out.
Junaid Ahmed is a multi-passionate creator, storyteller, and home studio architect who believes your voice can change your world. As the host of Hacks and Hobbies, he dives deep into the journeys of people turning passion into purpose — from garage inventors to global entrepreneurs.
The podcast began as a simple idea: record honest conversations about side projects, creativity, and the hustle behind the scenes. Years later, it’s become a movement — showcasing the real, raw, and inspiring stories of everyday innovators.
Whether he’s building pro-level studios or geeking out over podcast gear, Junaid’s mission is clear: help people show up with confidence, clarity, and character.
🎧 New episodes weekdays. New perspectives in every story.
